The Graduate Fashion Foundation, renowned organisers of Graduate Fashion Week, has unveiled the exceptional graduate designers selected for its esteemed Talent of Tomorrow campaign. Among those honoured are two students from Cambridge School of Visual & Performing Arts (CSVPA), whose innovative creations will be showcased as part of this celebration of the UK’s most promising emerging fashion talent.
The Talent of Tomorrow campaign, produced by the Graduate Fashion Foundation, spotlights the work of 54 emerging designers from across the UK. With the project created, styled and photographed by another 49 talented graduating creatives from across the UK, it represents a dynamic fusion of disciplines including photography, creative direction, styling, hair and makeup artistry, fashion communication, and filmmaking. United by their shared creative vision, these graduates are poised to make a powerful entrance into the fashion industry.
CSVPA BA (Hons) Fashion students Emma and Ying were hand-picked by Phoebe Lettice Thompson—VIP stylist and Graduate Fashion Week Ambassador—for inclusion in the campaign. Each had a standout piece from their final collection selected, reflecting the depth of their creative expression and technical prowess.
The culmination of the campaign is a meticulously curated photoshoot that not only showcases the designers’ work but also serves as a vital professional asset for building their portfolios and CVs. This experience also fosters invaluable networking opportunities with fellow creatives and industry leaders.
Guided by seasoned mentors including photographers Grace Hodgson and Mathushaa Sagthidas, Guardian journalist and stylist Bemi Shaw, and journalist and GFF Academic Trustee Emma Calder, the students gained rare insight into the industry while collaborating with top-tier professionals.
The designs featured in the campaign span a rich spectrum—from sustainable and ethically produced garments to avant-garde silhouettes and culturally infused creations—offering a compelling preview of the innovation and artistry this new generation of designers brings to the field.
Nicola Hitchens, GFF Charity Director and Head of Special Projects at Graduate Fashion Foundation said, “The final collections produced for 2025 are of the highest calibre and the campaign is truly original and extraordinary, reflecting the talent that our British universities produce. This project was a fantastic way in giving the graduating year an opportunity to both work upon, and produce a professional shoot.”
For Emma and Ying, participation in the Graduate Fashion Foundation’s Talent of Tomorrow campaign marks a significant milestone: a celebration of their creativity and dedication, and a unique platform to present their visions to influential figures within the global fashion landscape.
Find out more about the BA(Hons) Fashion course at CSVPA.
